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I need to evaluate the current acquisition strategy of a potential employer and I ‘m struggling with how to present my thoughts, how detailed should I get? I don’t want to give them a marketing plan (why hire me then?) but I do want to illustrate in a concise way what I think they can [...]

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What woman doesn’t have too much to do and too little time to do it? Starting an online marketing business is a dream come true for many busy women. Never before in history have there been so many women wanting to start their own business. Statistics show there are approximately 11 million women-owned businesses in [...]

This question concerns a small tour operator (3-4 employees), that means the marketing budget is very little. So what would you recommend, on what instruments in Online Marketing should the company concentrate? (Bannder, SEO, SEM, Affiliate etc etc…)
I need this information for my diploma work that i´m writing right now to support the company

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